
- Make sure you’re clear on the concepts you’re writing about.
- If the message is complex, outline it.
- Anticipate your readers’ questions.
- Don’t over-explain everything.
- Go easy on the prepositional phrases.
- Eliminate the filler words and phrases.
- Don’t pad weak words with adverbs.
- Stick with simple words.
- Use contractions.
- Try transcribing yourself.
- Throw away the grammar rule book . . . within reason.
- Keep your sentences simple.
- Read it out loud.
- Infuse your personality into your writing.
- Practice, practice, practice!

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